A CRM for the [delivery] business cycle
Collaborative territory research
Leveraging the power of organizational knowledge gives account managers the industry sight-lines, needed for imparting confidence in the market opportunities they present to clients. Aligning the data model supporting the CRM architecture, with the natural business relationships found within a sales-force, drives lucid consultation.
Keeping up with information-currents, account managers maintain situational awareness within their minds. Facilitating the information juggle with tools that double as information-capture mechanisms, saves on mental energy, data entry toil, and improves content quality and richness.
Absorbing data for broad understanding
The typical dedicated pages of a Salesforce account (of which many hierarchic and nested levels exist) includes walls of text entered free-form into vertically listed data fields. Presenting information visually according to its role and identity within a business cycle-enabled UI workflow, alleviates knowledge retrieval and absorption woes.
Information per Need (Site Map)
Layers and categories group and interconnect content parts, by their forms of consumption within the research and sales cycle. I derived this background from pre-existing systems and briefings with stakeholders and analysts.
These time and organizationally-based profile bits (right-side), link up with an alternate ingestion process within 'Client Communities' interactions.
Research and Knowledge Management Structures (IA)
-- Drafting of the information structure --
Market research and communications form the basis of business development the first stage of the recruiter business cycle. Information transacted during such industry interactions requires data models that allow mapping of information to actual usage patterns; this empowerment enables collaboration and 'organizational' knowledge management
Detailing metrics interests
-- Comprehensive architecture --
The data models mentioned just prior, reveal the 'value' and organizational intelligence mapped behind this interface, revealing the purposes of knowledge management for the sales-force. The data model from 'Communities' demonstrates.